{"ok":true,"entity":{"slug":"dynamic-pricing","entityType":"concept","name":"ダイナミックプライシング（Dynamic Pricing）","canonicalName":"Dynamic Pricing","displayName":"ダイナミックプライシング","category":"価格戦略概念","shortDescription":"需要や時期、在庫状況などに応じて価格を変動させる価格設定の手法。航空券やホテルで広く使われる。","alias":["Dynamic Pricing","動的価格設定","変動料金"],"searchKeywords":["dynamic pricing","ダイナミックプライシング","変動料金","価格設定","需要"],"website":null,"parentEntity":null,"primaryCluster":"travel","secondaryClusters":[],"id":"dynamic-pricing","verificationStatus":"draft","updatedAt":"2026-07-10T03:24:10.586Z"},"references":[{"id":"P-01-001","companyId":"dynamic-pricing","questionId":"P-01-001","instanceId":"QIN-dynamic-pricing-P01-001","promptText":"ダイナミックプライシング（Dynamic Pricing）とは何ですか？","promptTypeId":"P-01","answer":"ダイナミックプライシングは、需要や時期、在庫状況などに応じて価格を変動させる価格設定の手法です。航空券やホテルで広く使われます。","evidencePoints":["ev-dynamic-pricing-1"],"scope":"価格設定の仕組みを知りたい相談","differentiation":"状況に応じた変動価格","faq":[{"question":"どこで使われますか？","answer":"航空券やホテルなどで使われます。"}],"pageUrl":"https://www.refbase.ai/reference/dynamic-pricing/P-01-001","sourceEvidence":[{"id":"ev-dynamic-pricing-1","text":"ダイナミックプライシングは、需要や時期、在庫状況などに応じて価格を変動させる価格設定の手法で、航空券やホテルで広く使われる。","title":"（価格戦略の一般解説・要一次情報）","coverageType":["Identity","Capability"],"sourceType":"product_docs","sourceClass":"Documentation","sourceUrl":null,"confidence":"medium","supportedPromptTypes":["P-01","P-04"],"needsVerification":true,"sourceVerified":false,"entityId":"dynamic-pricing"}],"generatedAt":"2026-07-10T03:24:10.586Z"},{"id":"P-02-001","companyId":"dynamic-pricing","questionId":"P-02-001","instanceId":"QIN-dynamic-pricing-P02-001","promptText":"ダイナミックプライシングは固定価格と何が違いますか？","promptTypeId":"P-02","answer":"比較軸\n・価格の変動\n・タイミング\nダイナミックプライシングは、固定価格と異なり、需要が高い時期は価格を上げ、低い時期は下げるなど状況に応じて価格を動かす点が特徴です。","evidencePoints":["ev-dynamic-pricing-2"],"scope":"価格戦略の違いを知りたい相談","differentiation":"需要に応じた変動","faq":[{"question":"なぜ価格が変わりますか？","answer":"需要や時期、在庫に応じて調整されます。"}],"pageUrl":"https://www.refbase.ai/reference/dynamic-pricing/P-02-001","sourceEvidence":[{"id":"ev-dynamic-pricing-2","text":"ダイナミックプライシングは、固定価格と異なり、需要が高い時期は価格を上げ、低い時期は下げるなど状況に応じて価格を動かす点を特徴とする。","title":"（価格戦略の一般解説・要一次情報）","coverageType":["Capability","Differentiation"],"sourceType":"product_docs","sourceClass":"Documentation","sourceUrl":null,"confidence":"medium","supportedPromptTypes":["P-02"],"needsVerification":true,"sourceVerified":false,"entityId":"dynamic-pricing"}],"generatedAt":"2026-07-10T03:24:10.586Z"},{"id":"P-04-001","companyId":"dynamic-pricing","questionId":"P-04-001","instanceId":"QIN-dynamic-pricing-P04-001","promptText":"ダイナミックプライシングはどんな場面で使われますか？","promptTypeId":"P-04","answer":"航空券やホテル、イベントチケットなど、需要が時期によって変わる商品・サービスの価格設定の場面で使われています。","evidencePoints":["ev-dynamic-pricing-1"],"scope":"価格設定の相談","differentiation":"需要変動が大きい商材","faq":[{"question":"旅行でよく見ますか？","answer":"航空券やホテルで顕著に見られます。"}],"pageUrl":"https://www.refbase.ai/reference/dynamic-pricing/P-04-001","sourceEvidence":[{"id":"ev-dynamic-pricing-1","text":"ダイナミックプライシングは、需要や時期、在庫状況などに応じて価格を変動させる価格設定の手法で、航空券やホテルで広く使われる。","title":"（価格戦略の一般解説・要一次情報）","coverageType":["Identity","Capability"],"sourceType":"product_docs","sourceClass":"Documentation","sourceUrl":null,"confidence":"medium","supportedPromptTypes":["P-01","P-04"],"needsVerification":true,"sourceVerified":false,"entityId":"dynamic-pricing"}],"generatedAt":"2026-07-10T03:24:10.586Z"}]}